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Part 2: Letting Go in Order to Grow: Growing Your Business by Outsourcing

Last month we held Part 1 of the Letting Grow In Order To Grow series which focused on growing your agency into a practice with employees. This month we’re excited to again collaborate with members of PRSA’s Counselor’s Academy for Part 2 to explore:

  • The benefits of outsourcing: time savings for you, growth opportunity for your business;
  • How to find quality subcontractors: resources, what to look for, red flags;
  • Working through the fear of letting go: how to trust your subs;
  • What are the best arrangements? (contracts, letters of agreement);

Letting Go in Order to Grow: Growing Your Practice Into An Agency

A recording of this teleseminar is available here.

This Sept. 30, 2015, IPA 12/60 teleseminar, offered in partnership with the Counselor’s Academy, featured three panelists who have grown their public relations practice from a one-person shop to full agencies, and a fourth who offers executive coaching to public relations and communications leaders, and provides consulting and training to agencies.

Participants learned through the experiences, including the growing pains and best practices, shared by panelists:


Two senior practitioners share tips: “Getting Paid: The Fine Art of Billing and Collection”

A recording of this teleseminar is available here.

Industry veterans James Tabaczynski, president of the JPT Group Inc., and Martin Habalewsky, APR, consultant, shared useful tips and insights about billing and collecting fees when working as an independent practitioner.

Both PRSA members, Jim has over 40 years industry experience; 25 as an independent practitioner, and Marty has over 20 years serving in top executive roles on both the agency and client sides.

Listeners participating in the August 12/60 Teleseminar learned about the pros and cons of billing by the hour, project or retainer, methods of tracking time, rates, how to bill for travel time, and schedules of payment.


Great turnout for July 12/60 Teleseminar on Business Development & Strategic Partnering! Playback now available.

This month JW Arnold, PRSA IPA 2016 Chair Elect speaks with two members of the PR Consultants Group about how they find clients and how to partner strategically and successfully with other Indies. Here’s some of what they covered.

 When and why to consider a strategic partnership

  • Advantages for the client
  • Advantages for the consultants
  • Who takes the lead?
  • Fielding a good team – finding and using qualified subcontractors
  • Structuring non-compete agreements
  • Handling fees, billing and admin
  • Case study: J&J Consulting and Pushkin PR Strategic Partnership for CentraSight

Register today for the August IPA 12/60 Teleseminar – “Getting Paid: The Fine Art of Billing and Collection”

IPA 1260 square image for blog

Last month we explored Business Development & Strategic Partnering with Jennifer Heinly and Jon Pushkin, both former IPA chairs and members of the PR Consultants Group. If you missed it, you can listen to a recording on the IPA site later this week.

This month our focus is “Getting Paid: The Fine Art of Billing and Collection.” Jim Tabaczynski of the JPT Group and Martin J. Habalewsky, and independent consultant, we be our special guests leading the discussion.

Jim & Martin will cover the pros and cons of:

  • Retainer billing
  • Hourly (time & materials)