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March IPA Program! Get Your Marketing Unstuck and Into Action featuring Robert Middleton

Robert often says, “It’s not marketing that’s stressful…

   …it’s your thoughts about marketing that are stressful.”  

Join us Wednesday, March 30, 2016 2:00 p.m. Eastern / 11:00 a.m. Pacific

Register Here

As much as independent professionals (of all kinds) want to grow their businesses, they frequently face what seem to be insurmountable challenges to effectively marketing their services and attracting more of their ideal clients.

But these challenges are, more often are not, internal not external.
The challenge to create a powerful marketing message, develop an attention-getting website or launch an effective marketing campaign are already established practices with years of proven strategies and techniques readily available in books, articles, online, and through courses and workshops.

So You Want To Teach?


Andrew “Andy” McGowan, president and founder, Watkins McGowan, LLC; Maria Russell, APR, Fellow PRSA, professor, public relations; director, Executive Education Programs, S. I. Newhouse School of Public Communications, Syracuse University

In February’s 12/60, Andy McGowan and Maria Russell walked us through the pros and cons of moving from daily Public Relations practice in an agency, corporation or non-profit organization to teaching. “It’s enjoyable but a lot of work,” said McGowan. “Schools are looking for good professors today,” continued Russell. They spoke of the many opportunities for professionals today beyond Introduction to Public Relations like teaching specialized adjunct classes in writing, digital media, employee engagement and industrial relations. You can also see if teaching is a fit for you by volunteering as a guest lecturer at your local state university or college. This 12/60 was packed with a wealth of information and other areas explored included how to get a job teaching, what to expect/anticipate and the salary. To hear this webinar simply  CLICK HERE and scroll all the way down.