HomeOctober, 2015 -

IPA Session & Meet-up Nov 9 at PRSA International Conference (Atlanta)

Time to gear up for PRSAICON 2015 in Atlanta! When you select your sessions, think about attending our IPA session – “10 Tips for Going Solo from Mickey Mouse,” presented by IPA Chair Elect, JW Arnold. This session will be held Tuesday, Nov 10 from 8-9:00 a.m.


Part 2: Letting Go in Order to Grow: Growing Your Business by Outsourcing

Last month we held Part 1 of the Letting Grow In Order To Grow series which focused on growing your agency into a practice with employees. This month we’re excited to again collaborate with members of PRSA’s Counselor’s Academy for Part 2 to explore:

  • The benefits of outsourcing: time savings for you, growth opportunity for your business;
  • How to find quality subcontractors: resources, what to look for, red flags;
  • Working through the fear of letting go: how to trust your subs;
  • What are the best arrangements? (contracts, letters of agreement);

Letting Go in Order to Grow: Growing Your Practice Into An Agency

A recording of this teleseminar is available here.

This Sept. 30, 2015, IPA 12/60 teleseminar, offered in partnership with the Counselor’s Academy, featured three panelists who have grown their public relations practice from a one-person shop to full agencies, and a fourth who offers executive coaching to public relations and communications leaders, and provides consulting and training to agencies.

Participants learned through the experiences, including the growing pains and best practices, shared by panelists: