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Mid-Year check-in with IPA Chair Gina Milani

red top 88_320x240It’s been an exciting year so far and the 2015 IPA Executive Committee team has managed to field five very popular topics in the first six months of our Indie 12/60 Series of Teleseminars. But that’s not all, we also relaunched the IPA social media channels and held our first Twitter Chat!.

For new members, the 12/60 Teleseminar series are monthly topics to help aspiring Indies launch out on their own and provide insights into new tools and features available to achieve success whether you’re just starting out or have a good foundation.


IPA 12/60 program hosts first IPA Twitter Chat!

June 4 twitter chat graphicOn June 3, 2015, IPA’s 12/60 program used an exciting interactive communications tool to chat about the topic of social media. IPA’s social media chair, Louise Eliason, CEO of Eliason Associates, a public relations and multimedia consultancy, launched our first PRSA IPA Twitter Chat, “Social Media for Business” #IPAPRSA.  Joining her as guest contributors in IPA’s Twitter chat were

PRSA Counselors Academy’s chair-elect,  Martin Waxman, APR, president of a consultancy, Martin Waxman Communications, and Nicole Henderson, PRSA Corporate Communications section executive committee, member-at-large, and owner of Selsi Enterprises.

 


Not receiving PRSA emails??? Check your myPRSA configuration – here’s how

This is really important. If you’re not receiving PRSA emails, it may be because you haven’t completed your “Opt In” configurations to receive PRSA, IPA emails and the IPA Forum (be sure to check your status, here’s where to find it)

email

  • Log in to your myPRSA account
  • In your profile, see “my communications preferences” – hit edit and select to “opt in” to all PRSA emails.
  • Under profile, select “my networking tools” – here is where you can “opt in” to participate in the IPA online forum where we ask and answer questions and help each other as a section.

April’s IPA 12/60 Recording Now Available (and Proposal Template)!

April’s IPA 12/60 teleseminar “The proposal process, best practices, and finalizing the contract” with panelists Greg Brooks, West Third Group and Gina Milani of Milani Marketing & PR LLC explored the proposal process and led discussions around the following questions: What makes a winning proposal? Is it different for different audiences? What are the steps in the process? Are there circumstances in which you should charge for a proposal? How do you determine retainer vs. time and expense? Check out the on demand recording and check out the proposal template made available courtesy of PRSA IPA.

Recording available, listen hereApril 29 template graphic


Save the Date! WEBINAR – “Changing the Conversation: How Independent PR Professionals Can Differentiate Themselves in a Crowded Marketplace”

We’ve just landed Linda J. Popky, President Leverage2Market Associates, Inc. as our special guest for our August 4 webinar. Linda is the author of the recently published book “Marketing Above the Noise.”April 15 Popky Book

Learn:

  • Why it’s so important to stand out in today’s noisy, cluttered environment
  • The PR practitioner as strategic adviser
  • Eliminating distractions: keeping the focus on results, not tactics
  • Redefining success: helping clients stand out from the crowd
  • Leveraging key differentiators to build your practice

You can register for this exciting event here.